OPTIMUS Alain Robert

BOOKING & CONTACT

GOLD El Sol Festival 2007, Brand Activation and Field Marketing

GOLD El Ojo Innovation, Integrated Promotions

BRONZE Creative Club of Portugal 2007 Film



To promote bluetooth in their mobile phones, we created a live stunt for Optimus, bringing the french spiderman Alain Robert to climb Lisbon's highest building, in front of hundreds listening to him live on phone while climbing: because with bluetooth use your free hands for whatever you want.


My role: Creative, Copywriter


Executive Creative Director: Pedro Bidarra

Creative Director: Nuno Cardoso

Head of Art: André Moreira

Art Directors: Ivo Purvis

Directed by Marco Martins

Client: Optimus

Agency: BBDO Portugal