Optimus Duetos Improváveis

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GOLD Creative Club of Portugal 2012, TV Best Film

GOLD Creative Club of Portugal 2012, Radio Campaign

GOLD Creative Club of Portugal, 2012 Cyber Best Digital Campaign

GOLD Meios e Publicidade 2012, Digital Best Viral Film

GOLD Meios e Publicidade 2012, Best Radio Campaign

GOLD Meios e Publicidade2012, TV, Best Film

GOLD Meios e Publicidade 2012, TV, Best Campaign

GOLD Meios e Publicidade2012, TV, Best Film, Moonspell and Carminho

SILVER Meios e Publicidade 2012, Radio, Best Spot, Moonspell and Carminho

SILVER Effectiveness Awards Portugal 2012



How to spread the new Optimus TV claim "What connect us is Optimus" built on the Beatles All Together Now song? Why not to put together unlikely types of music, covering together the song in unlikely covers? In a radio campaign that will create digital content.



My role: Creative, Copywriter


CD: José Vieira

AD: Ana Filipa Neves

Production: Meifumado

Euro RSCG Lisboa

for Optimus